Copyright 2021 RainierDigital

Presented by Travis L. Scott

Marketing Basics for Recruitment Marketers

Dive deep into core marketing principles with Travis Scott, author of Think Differently

About The Workshop

The purpose of this workshop is to introduce (or re-introduce) recruitment marketing professionals to some of the core principles of marketing. It will be interactive, highly-engaging, and you will come away with a solid foundation in marketing.

It will consist of a small cohort of about 12 people, so space is limited and will only occur a few times per year. 

The workshop will consist of a weekly group Zoom call and several weekly lessons and prompts with peer coaching.

Weekly Topics:

Who You're For and What You're For
 

Marketing Psychology
 

Positioning


 Funnels, Flywheels, and Touchpoints

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Travis is the Director of Marketing for the Denver-based B2B company ISM and is the Founder of RainierDigital, where he provides strategic marketing consulting, coaching, and writing with a specialization in recruitment and talent acquisition. 

He has written for the employer brand sites of Microsoft and Dunkin' Brands, contributes regularly to Recruiting Daily’s blog, and is the author of the book Think Differently: How Recruitment Marketing Gets You Noticed Above the Noise.

You can also find Travis hosting a weekly Clubhouse Room and podcast called Marketing:Unboxed.

About the Presenter:

Travis L. Scott

Apply for the Workshop
Space is limited. Please apply ASAP.
Date: April 19, 2021
Duration: 4 Weeks
Max Capacity: 12 people
Price: $199 (early-bird price thru 03/15)
NOTE: Payment is not required to apply.

If you're accepted into the workshop, an invoice will be sent and payment will be due before April 16, 2021

 

After clicking the button above, you will be sent an email with a link to complete your application.